The Mapua School and Playcentre Charity Easter Fair has received a significant investment and cash injection from family owned and operated Real Estate firm, Ray White Mapua. Ray White Mapua owner Mike Harvey, along with New Zealand CEO of Ray White Carey Smith, today presented the school with a cheque for $6,909.45 which represents the local office’s investment in this years fair. Traditionally the School has needed to source the funds for advertising and promotion of the fair from a variety of avenues. Over the past 3 years Ray White Mapua has funded much of this advertising and taken on the principle sponsorship role which in itself requires a significant cash investment. This year the team at Ray White Mapua decided to escalate their involvement and investment in the fair. They worked with the school and developed a “Sign Drive” campaign. The company funded the production of the signs, and the school offered the signs for sale with all the proceeds from the sales going to the fair. The Mapua team then erected the signs on the properties throughout the Village.
Ray White Principal, Mike Harvey said the campaign was exceptionally well received and it was particularly satisfying to see so many residents happy to have their local company’s signs on their gate. He felt it was indicative of the support that the company receives from the community. Co-owner Kim Harvey said that when they established the business 3 years ago they decided the culture they wanted to develop was a philosophy of “If you look after the community, the community will look after you”. Kim felt that the support was an endorsement and recognition of the many significant investments they continuously make in the community.
They are excited about the potential for next years sign drive, particularly given that so many of the locals that did not have signs have called into the office, or talked to the sales team around the Village stating that they would be keen to be a part of the Sign Drive next year.